Commenting on the characters themselves, Bonnie Hunt (the voice of Sally) says, “When they write these movies at Pixar, they start with the heart of the character first. And once the heart is there, it doesn’t matter what’s on the outside. Even a car becomes a character and a personality. The heart and soul is what turns a steel car into a character and a person.
It’s not only the script that makes these films special. John Lasseter and the artists at Pixar provide the imagination that is the gold mine of their storytelling process. Their imaginations go to the fantasies of the heart, and of life, and of our values. Anything that you can possibly visualize in your mind, they bring to life.”
The driving force behind CARS is John Lasseter, who returns to directing for the first time since “Toy Story 2” in 1999. During the past seven years, in addition to guiding CARS through the production process, Lasseter has executive produced and overseen all of Pixar’s creative endeavors (“Monsters, Inc.,” “Finding Nemo,” and “The Incredibles”) and supervised the building of a new state-of-the-art studio in Emeryville, California. This latest film tapped into Lasseter’s personal love of cars and racing, as well as a variety of issues that were near and dear to him.
CARS was co-directed by Joe Ranft, who also served as story supervisor for the film, and voiced several incidental characters. One of the most gifted and respected story artists in modern-day animation, and the congenial voice behind such favorite Pixar characters as Heimlich the ravenous caterpillar (“A Bug’s Life”), Wheezy the penguin (“Toy Story 2”), and Jacques the shrimp (“Finding Nemo”), Ranft passed away in August 2005. He had collaborated with Lasseter on all three of his previous directing efforts and had been a key creative force at Pixar for over a decade.
Serving as the film’s producer was Darla K. Anderson, a Pixar veteran whose previous producing credits include “A Bug’s Life” and “Monsters, Inc.” Combining her technical expertise with her tremendous respect and knowledge of the creative process, Anderson guided all aspects of the production and helped support Lasseter’s vision from the start. The film’s associate producer was Tom Porter, a technical pioneer in the world of computer animation who has been part of the Pixar inner circle since its inception. Eben Ostby, another original member of the Pixar team, was the supervising technical director.
The original story for CARS was conceived by John Lasseter, Joe Ranft, and Jorgen Klubien. The screenplay for the film was written by Dan Fogelman, Lasseter, Ranft, Kiel Murray and Phil Lorin, and Klubien.
Central to the plot and themes of CARS is the iconic Route 66, along which much of the story takes place. Lasseter and his team headed out on the historic highway on several occasions to research and observe the importance and impact of this cultural phenomenon. Route 66 expert Wallis, who has been exploring the “Mother Road” for over 60 years and who served as guide/pathfinder for the research trips, explains: “Route 66 is a mirror held up to the nation. It reflects what’s going on in the nation at any given time. For most people, this highway is the most famous in the world, and it represents the great American road trip. It’s a chance to drive from Chicago (the city of big shoulders) through the heartland and the Southwest, past ribbons of neon, across the great Mojave to the Pacific shore at Santa Monica.