With THE INCREDIBLES, Brad Bird asked his team at Pixar to innovate, expand upon and find new ways to push this process to its farthest creative extremes.
Comments producer John Walker: “This film started with a personal vision and a passion that spread throughout Pixar. Pixar is a place that is built on excellence and Brad’s vision was completely supported by everyone there, because even though they could see it was going to be very tough and challenging to make this movie come to life, they also knew it would be highly stimulating. It’s an exciting thing to break new ground, pioneer new techniques and invite audiences into an experience that is as emotional and fun as it is innovative.”
Recalls Bird: “As director, I became well acquainted with what I called the ‘Pixar Glaze,’ where these complete technical geniuses would just grow pale and start looking at each other like ‘Does he know what he’s asking?’ But no one ever gave up—every problem found a solution that kept pushing the film’s creativity. It’s a real testament to Pixar that they kept coming up with magic from thin air.”
In the end, says John Lasseter, THE INCREDIBLES took everyone involved on an imaginative ride. “The creation of THE INCREDIBLES required a tour de force,” he says. “Fortunately, our guys at Pixar keep getting better and better. With this film, they’ve really outdone themselves. When you see the characters in this movie act—and you look into the pools of their eyes— you can feel what’s going on inside their soul. The subtleties of their facial animation and their body gestures are remarkable. You get so caught up with the characters and the story, you don’t think about what genre of movie it is. You simply know you are watching a remarkable story.”
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