For moviegoers and fans of Marvel Comics’ green Super Hero, their entrée into the world of Bruce Banner and The Hulk won’t be limited to film. With the creation of the innovative, new interactive The Hulk: The Game, “the Hulk experience” doesn’t have to end with the roll of the final movie credits.
Universal Pictures and Vivendi Universal Games (VUG) enlisted game developers to continue the Hulk experience beyond the big screen and into the hands of gamers. The Hulk: The Game upplies all of the power and personality of the motion picture combined with game play created to satisfy even the most advanced player.
From the inception of game, it was decided that The Hulk interactive experience would not only encompass the world of the film version, but would also expand upon it by having Bruce Banner and his alter ego battle villains from the classic Marvel Comics universe, as well as new enemies created especially for the game.
Additionally, game makers decided to enlarge and extend the Hulk experience by taking the characters through a brand-new storyline beyond the events of the movie; challenging players to master two different game play styles unique to both Bruce Banner and the Hulk; and featuring real-world simulation where virtually any object can be manipulated, destroyed or used as a weapon. The overriding intent was to provide fans everywhere with an enhanced Hulk experience launching in theaters and on videogame screens
Not only can you see The Hulk—you can be the Hulk. It’s the ultimate in wish fulfillment.
The game artists, designers and producers in charge of bringing the Hulk into the interactive world visited ILM, the film’s art department, and film sets. Collaborating with the film’s animators, studying the extensive collection of models created for the film and consulting with the filmmakers every step of the way allowed for an authentic extension of key elements of the Hulk experience.
All of this time and painstaking effort paved the way for a smooth and virtually seamless transition of the characters from the Marvel Universe to the interactive realm. Acknowledging the Hulk’s worldwide recognition and appeal and recognizing the character’s overwhelming physical powers and complex, compelling emotions, game developers knew they had the opportunity to create exciting new chapters in Hulk lore by extending the franchise across mediums.
Another innovative way in which the experience of the Hulk is extended from screen to game is through the employment of “codes,” a unique integration element whereby special content in the game can only be accessed or “unlocked” when the player provides a password that is, in fact, a message or word related to the film’s plot or characters. Clues to help identify these codes will be revealed online.
One of the most intriguing developments of the Hulk leaping into the interactive arena is that the game boasts a brand-new and unique storyline that takes Bruce Banner / The Hulk, Betty Ross and other film characters one year into the future, after the events portrayed in the movie. In this all-new adventure, Bruce is betrayed by his long-time colleague and mentor, Professor Crawford, and he unwittingly releases the essence of the Hulk into an Orb, falling prey to the Leader, a villain intent on using the Hulk’s energy to unleash a relentless army of “gamma” creatures. Now Bruce must pursue his new foe through San Francisco, into Alcatraz, out of heavily guarded military installations and finally to the terrifying, surreal Freehold of the Leader himself. Only by facing his own shattered identity and gaining control of the beast within him will Bruce have the ability to destroy the nefarious intentions of the Leader.
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